
iPhone owners who pay $99 a month for an AT&T Wireless unlimited voice plan will soon be able to reduce the cost by $30.
AT&T Wireless announced today that, starting next week, their unlimited voice plan for all smartphones will be lowered by $30 to $69 a month. On Monday, all iPhone users can switch to the lower monthly cost regardless of how much time is left on their 2-year contract.
Even bigger savings are in store for iPhone users on Family plans. According to AT&T, a 2-iPhone Family plan with unlimited voice and unlimited data will now cost $179.99 per month. Previously, an unlimited voice Family Plan cost $199.99 with $30 unlimited data for each iPhone. With that pricing, a 2-iPhone Family plan was $259.97 a month with data. Now, $179.99, a savings of $80.
The price move was made in concert with a similar announcement by Verizon Wireless, who is also offering a $69.99 unlimited voice plan.
From AT&T’s Press Release:
All smartphone customers, including iPhone customers, may now buy unlimited voice and data for $99.99. For smartphone customers with Family Talk plans (prices assume 2 smartphones), unlimited voice and data is now available for $179.99. Texting plans remain unchanged at $20 for unlimited plans for individuals, $30 for Family Talk Plans.
The new pricing could be seen as a strategic move by the carriers to gain more smartphone customers through lowering the overall price barrier. Even with the new lower prices, the monthly cost of owning a smartphone is still much higher than that of “dumb phones.” More smartphones could mean higher revenue stream. The new pricing should entice some smartphone owners to upgrade to the now only slightly more expensive unlimited voice plans.










