Apple today officially announced the white iPhone will go on sale tomorrow (Thursday, April 28), available on their online store (Apple.com) as well as their retail stores, AT&T and Verizon stores, and authorized resellers. The white iPhone 4 arrives after a 10-month delay from its June 2010 announcement. In a press release, Apple VP Phil Schiller thanked customers for their patience:
The white iPhone 4 has finally arrived and it’s beautiful. We appreciate everyone who has waited patiently while we’ve worked to get every detail right.
The reason for the white version’s delay is still unknown. Apple published two press releases in 2010 claiming the device had “proven more challenging to manufacture than expected,” twice pushing back the release. Finally, in October 2010, Apple told Reuters they were pushing back the release date for a third and final time until spring 2011.
The white iPhone 4 costs $199 for the 16GB model and $299 for the 32GB model along with a new two-year contract.
